Red Ocean and Blue Ocean Strategies Comparison Presentation Template - Free Google Slides theme and PowerPoint template

Free Google Slides Theme and PowerPoint Template

Welcome to our presentation template for Red Ocean Strategy vs Blue Ocean Strategy compsrison. Today, we will explore the key differences between these two approaches to business and analyze how they impact various factors such as barriers, suppliers, clients, and competition.

To begin, let's define what we mean by the Red Ocean and Blue Ocean Strategy. Red Ocean refers to the traditional approach to business, where companies compete in a crowded and highly contested marketplace. This results in intense competition, shrinking profits, and limited opportunities for growth. Blue Ocean, on the other hand, is a more innovative approach where companies look for new and untapped markets with little or no competition. This results in the creation of a new market space, and the potential for unlimited growth and profitability.

Now, let's take a closer look at how these two strategies differ in terms of barriers, suppliers, clients, and competition. In the red part of the chart on the left-hand side, you can see how the barriers are high and the suppliers are limited. This is because, in the Red Ocean, companies are all vying for the same customers and resources, resulting in a fiercely competitive environment. On the other hand, in the blue part of the chart on the right-hand side, you can see how the barriers are low and the suppliers are abundant. This is because in a Blue Ocean, companies are creating a new market space, and there are no established competitors to limit their growth or access to resources.

Moving on to clients, you can see that in the red part of the chart, the focus is on existing customers, as companies are trying to gain market share from their competitors. In the blue part of the chart, the focus is on new customers, as companies are creating a new market space and attracting customers who were previously underserved or not considered part of the target market.

Finally, let's look at the competition. In the red part of the chart, you can see how the competition is fierce and companies are constantly fighting for market share. This often results in a race to the bottom in terms of pricing, which can be detrimental to profits. In the blue part of the chart, there is little or no competition, which allows companies to set their own prices and create their own rules.

In conclusion, the Red Ocean Strategy vs Blue Ocean Strategy comparison chart highlights the key differences between these two approaches to business. While Red Ocean may seem like the safer and more traditional approach, it can also be limiting in terms of growth and profitability. Blue Ocean, on the other hand, offers the potential for unlimited growth and profitability but requires a more innovative and creative approach. We hope this presentation has provided valuable insights into these two strategies and their respective impacts on various factors such as barriers, suppliers, clients, and competition.

Template Features:

• - 100% editable and easy to modify
• - 2 dark and light slides to impress your audience
• - Contains easy-to-edit graphics
• - Designed to be used in Google Slides and Microsoft PowerPoint
• - PPT/PPTX format file
• - 16:9 widescreen format suitable for all types of screens
• - Includes information about fonts, colors, and credits of the free resources used.

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